How much does it cost to advertise on radio talk shows?

Radio advertising cost is typically around $5/1000 listeners. Other factors such as degree of audience targeting, frequency of your ad campaigns, duration and quantity will also affect the cost of advertising. Direct response advertisers rely on live talk radio and TV shows as the most effective format because the audience is actively engaged. Engaging live listeners is powerful because they will call your number and remember your name. Talk radio advertising campaigns can cost anywhere from $1000.00 a month to $10,000.00 a month or more in larger coverage areas.

Testing your national talk show advertising campaigns

For around $5000 you can begin testing your campaign. You may also be able to have your advertising production done at a reasonable cost with celebrity endorsement for larger orders. Our experienced media planners will review your requirements and propose campaigns to best achieve your marketing goals.

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